If you’re just starting with your small business, you may be struggling to grow a customer base. If your business has been going steady for a while, a sudden dip in sales can be a confusing surprise. In both cases, you’re flying blind if you don’t have at least one analytics tool tracking your business’s…
Author Archives: Iconic Web Team
Web Design and Development, SEO, Small Business, Web Design Services, Website Maintenance
10 Key Steps to Building a Great Small Business Website
Did you know that, according to Small Business Trends, there are over 30,000,000 small businesses in the US? Additionally, 99.9% of all businesses in the US are small businesses. If you own a small business, then you need to stand out, considering how many other small businesses are out there. One of the best ways to…
In 2019, hackers were able to access over 7.9 billion consumer records. This is only one internet threat businesses and customers alike have to deal with. Why are we telling you this? Security is one of the biggest reasons for doing proper website maintenance. You have the responsibility to protect the data of your customers. At…
About 97% of search engine users have searched for nearby businesses. Nearly 90% of these searches result in a call or visit to the business within 24 hours. Search engine optimization (SEO) can help your website appear in front of your ideal customers. Local SEO solutions can help you reach nearby customers. With a local SEO strategy, you can…
With several jobs available in the realms of web design and development, it is very important to know what you are searching for. This is especially important when attempting to hire someone for a website production role. How can you ensure you understand what you are hiring for so that you can advertise for the correct role?…
What if your dream customers and clients could find you in the Google search results? People are already searching for what your business has to offer. You just have to start showing up where they are searching. A great way for customers to find your small business is in the search engine results pages (SERPs). You can position…
Understanding the ins and outs of web design for small businesses can be complicated. As the internet (and search engines) rapidly grow, it’s harder than ever to keep your business’s website up to speed. Techniques evolve and change every few years, so even a relatively “new” site may be moving towards outdated. Fortunately, there are things you can do…
One of the most significant analytical markers in online marketing is where you rank in Google and other search engines. Google rankings are particularly important because they are the largest online search engine and their data informs other search engine rankings and SEO brands’ analytics. Fortunately, there are a lot of quick and easy ways…
With the inundation of websites for just about every business, brand, and entrepreneur online today, it is more important than ever for you to have a web design that stands out and gets the results that you need. Fortunately, some practices are known to work better than others, and plenty of information is available on…
Of all the businesses that are still dragging their proverbial feet on building a website, restaurants seem to be the worst offenders. While it is general knowledge that a business today needs a website, restaurants may think they are somehow exempt from this because they don’t understand the value that a website could bring. The…
