If you haven’t delved into using social media, you may be confused by some of the terminologies used in regards to what your Social Media Strategist may be using when they give you your monthly report. To help you understand more about social media, we here at Iconic Web HQ have put together a guide…
Category Archives: Digital Marketing
Learn digital marketing tips and tricks here. Find new ways to reach out to and engage with potential new leads online.
So social media may not be your forte. However, these days you know that it’s more beneficial for your business to have it rather than not have any at all. So what do you do? For some, not everyone has the budget or the bandwidth to know where to start when it comes to hiring…
Accessing information online is changing everything from the way we work to the way we shop – more than 263 million Americans shop online. And a key part of how individuals access this information is search engine optimization (SEO). Sure, paid advertisements are a way to attract attention, but it is the organic content that users trust…
Did you know that only 0.78 percent of all Google users click on the second search results page? As you can imagine, if your website happened to rank as the first website on the second page of Google, you would be missing out on a huge amount of traffic just because you’re not located on the first…
Digital Marketing, Small Business Reputation Management, Web Design and Development, Web Design Services
How to Get Google Reviews for Your Business
A recent report found that more than 81% of modern consumers need to trust brands before buying from them. Many companies have been on the news for corrupt and unethical corporate practices which don’t sit well with the public. As a result, consumers have become more reliant on peer reviews and opinions when deciding to buy anything….
If you’ve paid attention to the marketing world in the last five years, you’ve undoubtedly heard about SEO. Well, getting noticed on Google is one of the most sought-after prizes in business, and for good reason. SEO is often more cost-effective and offers a greater ROI than PPC campaigns in the long run. Luckily, with the right…
Digital Marketing, Web Design and Development, Web Design Services, Website Maintenance
Future Ecommerce Trends to Look Out For in 2022
Close to 80 percent of Americans shop online. Let that sink in. With numbers like that, the only thing that’s stopping people from doing all their shopping online is limitations in technology. However, the advancements in technology being made right now will soon lead to the ride of many future eCommerce trends. If you’re starting an…
The world of digital marketing is still fairly new, but if there is a tried and true digital marketing tool around, it’s email marketing. Well, it’s only gotten better. Believe it or not, the average ROI for email marketing campaigns is $42 for every $1 spent. Those numbers are hard to beat, so if you want…
Digital Marketing, Web Design and Development, Web Design Services
Ecommerce Conversion Rate: eCommerce Conversion Optimization Tips
Do you sell anything online? Whether you’re selling clothes, planners, accessories, or something else, you are running an e-commerce business. Big or small, your e-commerce business is transforming searchers into visitors and visitors into customers. The number of searchers that you turn into customers represents your store’s e-commerce conversion rate. It’s likely that you’ve thought…
Digital Marketing, SEO, Small Business Reputation Management, Web Design Services
Top 11 Future SEO Trends for 2022
SEO is one of the most important parts of a business in the 2020s’. A website with great SEO is akin to a coffee shop that sets itself up by a college. These businesses are not using advertising as much they are putting themselves in the way of success. Both this website and the coffee shop don’t need to worry about advertising that much….
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