An online web presence can make or break any modern business. One of the most important ways businesses hope to appear on the web is on maps. If a client is searching for a local business in their area, they will likely pay more attention to the ones that appear first. The higher a business…
Investing in local advertising and using word of mouth are both great ways of generating business for your company. However, these days you’ll also need to think about how to improve the Google ranking of your business. Did you know that 97% of all search engine users make local searches, and out of all of the search…
If you’re just starting with your small business, you may be struggling to grow a customer base. If your business has been going steady for a while, a sudden dip in sales can be a confusing surprise. In both cases, you’re flying blind if you don’t have at least one analytics tool tracking your business’s…
