Checkout with PayPal is a very easy and recognizable way to checkout on an eCommerce website. PayPal is so popular that "Today PayPal is available as a payment option on around 54% of all ecommerce websites" (CashFlows).

Not only does giving the option to checkout with PayPal give another avenue to receive payment, but it builds credibility for your website because people feel better about checking out and paying through a fast and secure payment gateway.

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