If you haven’t delved into using social media, you may be confused by some of the terminologies used in regards to what your Social Media Strategist may be using when they give you your monthly report. To help you understand more about social media, we here at Iconic Web HQ have put together a guide…
Author Archives: Iconic Web Team
So social media may not be your forte. However, these days you know that it’s more beneficial for your business to have it rather than not have any at all. So what do you do? For some, not everyone has the budget or the bandwidth to know where to start when it comes to hiring…
Accessing information online is changing everything from the way we work to the way we shop – more than 263 million Americans shop online. And a key part of how individuals access this information is search engine optimization (SEO). Sure, paid advertisements are a way to attract attention, but it is the organic content that users trust…
Web Design and Development, Website Maintenance
Why Is Website Maintenance Important: A Complete Guide
Did you know that more than one in four small businesses don’t even have a website? In today’s increasingly digital world, having a web presence is all but essential for businesses of all sizes. While having a basic website to help your customers learn about your company is better than nothing, it’s important to understand that websites…
Did you know that only 0.78 percent of all Google users click on the second search results page? As you can imagine, if your website happened to rank as the first website on the second page of Google, you would be missing out on a huge amount of traffic just because you’re not located on the first…
Digital Marketing, Small Business Reputation Management, Web Design and Development, Web Design Services
How to Get Google Reviews for Your Business
A recent report found that more than 81% of modern consumers need to trust brands before buying from them. Many companies have been on the news for corrupt and unethical corporate practices which don’t sit well with the public. As a result, consumers have become more reliant on peer reviews and opinions when deciding to buy anything….
If you’ve paid attention to the marketing world in the last five years, you’ve undoubtedly heard about SEO. Well, getting noticed on Google is one of the most sought-after prizes in business, and for good reason. SEO is often more cost-effective and offers a greater ROI than PPC campaigns in the long run. Luckily, with the right…
Digital Marketing, Web Design and Development, Web Design Services, Website Maintenance
Future Ecommerce Trends to Look Out For in 2022
Close to 80 percent of Americans shop online. Let that sink in. With numbers like that, the only thing that’s stopping people from doing all their shopping online is limitations in technology. However, the advancements in technology being made right now will soon lead to the ride of many future eCommerce trends. If you’re starting an…
Web Design and Development, Web Design Services
WooCommerce Vs. Shopify: Which Ecommerce Site Is Right for You?
It’s hard to ignore all the innovative product ads popping up in your social media news feed. For those of you born and bred entrepreneurs, you’ll undoubtedly feel a pull to start your first lovingly-crafted eCommerce store. After all, if success stories are true, starting an online shop has never been easier, partly thanks to…
The world of digital marketing is still fairly new, but if there is a tried and true digital marketing tool around, it’s email marketing. Well, it’s only gotten better. Believe it or not, the average ROI for email marketing campaigns is $42 for every $1 spent. Those numbers are hard to beat, so if you want…
